10 Steps To Selling Your Home

Steve LaMothe • June 24, 2021

Steve LaMothe breaks down the 10 steps to Prepare and sell your home

1. Identify your motivation for selling

Spend some time exploring your reasons for selling. The process can be arduous and expensive, so make sure you’re certain you want to sell before you get too far into it.

Address finances: Call your current loan servicer to discuss your remaining mortgage balance. It’s your first step toward understanding how much equity you’ll have when you sell. Knowing this figure can help you budget for improvements you’ll need to make before listing or help you plan for your future home purchase.

Make a list of nonnegotiables: Jot down your must-haves and deal breakers. What’s your time frame to move? What’s your budget for pre-listing home improvements? What’s the minimum sale price you will accept?

2. Research the best time to sell in your area

Understanding the state of your local real estate market — including whether you’re in a buyers or sellers market — can help you identify the best time to sell. If you have flexibility in your timing, you might consider waiting for a sellers market, which occurs when there are more buyers searching for homes than there are homes available. It gives sellers the negotiation power and can drive up prices.

Traditionally, the best time of year to sell your home, both to maximize your profits and to minimize time on market, has been the first half of May. Homes listed for sale in this window often sold six days faster than average and for $1,600 more, according to Zillow research. 2020, however, reset the rules, with the prime selling season extending well into the off season. 

This selling window can vary based on your local real estate market, so check out your Zillow Owner Dashboard to learn which month is the best time to list in your local area. Your Owner Dashboard (which can be accessed after claiming your home), also shows your home’s selling price now, compared to the ideal selling month, and it’s based on seasonal sales patterns in your area.

3. Commit to a representation strategy

One of the first things you’ll need to decide is if you’re going to sell your house on your own (which is called “for sale by owner” or “FSBO”) or if you’re going to use a real estate agent. In 2018, just 10 percent of sellers who reported selling in the past year completed the sale of their home without ever engaging an agent. Another 10 percent tried to sell on their own but eventually turned to an agent or broker for help.

Consider the pros and cons of each option, including how quickly you need to sell, the temperature of your local market, and any challenging features of your home that may require expertise in negotiations.

If you plan to sell FSBO:

  • Allocate enough time to prepare your home for listing and market it across multiple channels — this is why real estate agents work full time.
  • Research recent comparable sales in your area.
  • Keep flexible hours for showings or use a lock box.
  • Listen to feedback from agents and buyers without taking it personally.

If you plan to hire an agent:

  • Ask for referrals.
  • Interview each potential agent.
  • Don’t hesitate to negotiate your contract.
  • Trust your agent’s home-selling advice.
  • Hire EXPERIENCE over cost.
  • Traditional listings sell on average 6-10% more than off market or Instant offer approach.

Instant Offer Approach

  • Can be very fast and convenient.
  • Select your closing date and move out date. 
  • Provides certainty. 
  • Most expensive route to sell your home. 


4. Complete home improvements

Preparing to sell your home typically takes some work, whether that’s your own sweat equity or some professional improvements. After all, you want buyers to fall in love with your home, like you did when you first bought it. Spend some time getting your home move-in ready, in a way that will appeal to the broadest range of potential buyers.

According to research, sellers who bring in professional help spend an average of $4,953 preparing their home for sale, but the repairs and upgrades you decide to make will probably depend on the condition of your home and what buyers in your area are looking for. Your real estate agent can be a big help in identifying the items that should be on your to-do list. Whatever you decide to do, here are a few tips for home improvements.

Opt for a pre-inspection: While it’s likely that your buyer will do an inspection as part of the purchase process, sellers often opt to do their own pre-inspection. Among sellers who worked with an agent, 25 percent had an inspection done before contacting an agent. Why? A pre-inspection can help you avoid surprises down the road and gives you a chance to fix the items that an inspector would flag for a buyer.

Increase ROI with popular improvements: Consider adding some of the home features that today’s buyers love, like a steam shower, professional kitchen appliances, heated floors or radiant heating, or solar panels.

Don’t forget curb appeal: To make that all-important first impression, spend some time on your front yard. Powerwash driveways and sidewalks, add some seasonal plants to pots and garden beds, cut back overgrown plants and rake leaves.

Avoid improvements by selling as-is: While you will likely pocket less money in the end, selling a home as-is, without completing any major improvements, is a way to speed up your overall sale process and limit upfront out-of-pocket costs.

5. Price your home competitively

Finding the right listing price for your home can be a challenge, but it’s one of the most important factors in a successful home sale. Homes that are accurately priced are more likely to sell in a timely manner. According to Zillow research, 57 percent of homes nationwide sell at or above listing price when they accept an offer in the first week. In the second week on the market, that drops to 50 percent and trends downward as the weeks go on.

To sell quickly, use all the tools at your disposal to help you price your home for sale.

Research comparables: Also known as “comps,” comparables are records of recent homes that have sold and their sale price. It’s important that the comps you use as reference are of a similar size and condition as yours, and in a very similar area — the closer to your home, the better.

Hire an appraiser: Having a professional appraisal done on your home can cost between $300 and $700, but it can be a small price to pay if it helps you sell your home quickly and for an appropriate price.

Reference the Zestimate: Zillow’s Zestimate is the estimated market value for your own home, and you can find it by searching your address on Zillow. Your home’s Zestimate is computed daily, taking into consideration millions of public and user-submitted data points. It can be a great place to start your home-pricing conversation.

Lean on your agent: Your real estate agent should be an expert in home values in your area, so they’re a great resource for finding the right listing price. Plus, they can provide guidance on a pricing strategy that will spark the most interest and maybe even inspire a bidding war.

6. Stage your house to sell

Preparing your home to sell should also include arranging your furniture, organizing and decorating in a way that appeals to the widest range of potential buyers.

Staging your home can take many different forms and require varying levels of effort, but here are a few key tips:

Declutter, clean and depersonalize: Too much stuff in a room can make your home feel small, crowded and lacking in storage. And having too many personal items, like family photos, can make it hard for buyers to picture themselves living in the home.

Select a staging plan that fits your needs: There are multiple degrees of home staging to choose from, based on your budget, timeline and how valuable staging is in your local area. Some staging can be done in a DIY manner, while other larger staging projects are typically completed by a professional.

Pare down pets’ and kids’ belongings: While many buyers are pet owners or parents of young kids, they want to visualize their own families in the home, not yours. Take the time to repair pet damage, remove pets’ belongings, and clear away kids’ items like gates, highchairs and piles of toys.

7. Market your listing effectively

Once your home is ready for buyers, the next step is getting your listing in front of as many buyers as possible. Here are some tips for how to list a home for sale.

Advertise across multiple channels: Today’s home buyers search for homes in many ways, from surfing online listings, to looking for ‘for sale’ or ‘open house’ signs in front yards. The more places your listing shows up, the more buyers will see it — and the more likely you are to find a buyer.

Invest in professional marketing photos: With the majority of buyers (and their agents) searching online, your home’s MLS or Zillow listing is your home’s first impression, and professional photos can go a long way toward making your home stand out. Make sure the photos are realistic and high quality. You might even consider doing a video tour

Craft an enticing listing description: Your listing description should highlight your home’s best features and the amenities that buyers in your area are looking for. If a rooftop deck, backyard pool, access to public transit or nearby green spaces are popular where you live, make sure to include them. Overall, though, keep your listing description short and avoid confusing real estate jargon.

Schedule showings: You’ve done all the work to get your home ready for buyers, so make sure you accommodate as many showings as possible, whether that’s remote viewingsprivate tours or open houses. And there’s more to a showing than just a clean house. Make sure there’s a way to let shoppers leave feedback. Keep records of who visits, and if you’re selling on your own, consider having a third-party representative host your tours so buyers feel comfortable speaking their mind.

8. Watch for closing hurdles

If your home has been on the market for a while and isn’t selling as quickly as you had hoped, you may need to rewind and address some of the steps discussed above, such as making home improvements, setting a competitive price and marketing effectively.

Getting that great offer is probably the biggest hurdle to the home-selling process, but once your home goes under contract, that doesn’t necessarily mean the challenges have ended. Consider these potential issues that can come up between the time you accept an offer and closing day.

Bad home inspection report: The home inspection a buyer does on your home can raise all kinds of red flags, and when major issues are uncovered, a buyer might decide the fixes are too expensive and walk away from the deal. Whether the inspection report reveals small fixes or big problems, be prepared to negotiate after the report is completed. 

Home appraisal too low: If your buyer is financing the home, their lender will typically order an appraisal to make sure the home is worth the amount being financed. If the value of the home comes in below the loan amount, the buyer will have to come up with the difference in cash or walk away from the deal.

Financing failure: During the underwriting process, it’s possible that your buyer’s financing could fall through. This can be caused by many different things, such as new debt, missed credit card payments, or a change in employment that makes the bank feel like there’s too much risk in financing the home.

9. Move out

Plan for moving costs: No matter where you’re moving, moving is expensive and time-consuming. Even a local move of less than 100 miles, serviced by two movers and a moving truck, has an average charge of $80 to $100 per hour.

Make sure you take steps to prepare to avoid any costly surprises on moving day.

Time it right: Not only is moving expensive, but the timing is crucial — according to the Zillow Consumer Housing Trends Report 2018, 61 percent of sellers also buy within a 12-month period. If you’re buying and selling simultaneously, you might consider temporary housing so you don’t have to worry about timing your sale and purchase perfectly, which rarely happens.

Be prepared to move quickly: The average time it takes to sell a house in 2018 is between 65 and 93 days, from list to close, so you’ll need to be prepared to move out in a short period of time. It’s a must that you be out of the home by the closing date.

10. Fulfill closing obligations

When it comes time to close on the home, you as the seller are responsible for some legal documents and processes.

Complete repairs and obtain certifications: If you are obligated to complete repairs as a condition of your post-inspection negotiations, it is your responsibility to complete those tasks before closing. Additionally, if the buyers asked for (and you agreed to) any specific inspections or certifications, like a sewer line inspection or roof condition certification, those should be completed as well.

Submit property disclosures: In most states, as a seller you’re required to disclose any known defects or issues that could affect the value or safety of the home — this is known as a property disclosure. These must be documented in writing prior to closing, and the specific rules and procedures vary based on where you live.

Review expected closing costs: Selling a house can be expensive, so review your estimated closing costs ahead of closing day to prepare for the charges you’ll see. Closing costs for sellers can be as high as 8 to 10 percent of the sale price of the home, and that amount is made up of your agent’s commission, the buyer’s agent’s commission (which is typically paid by the seller), and taxes and fees. But, assuming you have some equity in the home you’re selling, these costs will come directly out of the profits you’ll be receiving upon closing.

Sign documents: One of the very last steps is showing up for your closing appointment, where you’ll sign all the legal documents related to the sale of your property. Depending on the state you live in, you may sign during the same appointment as your buyer, or you may do it separately.

Hand over keys: The keys are handed over to the buyer once you vacate the premises, and as dictated in your contract with the buyer. If the buyer is taking immediate possession, you might hand over the keys at the closing appointment. Or, depending on the terms of your agreement, it could be much later.

Close the transaction: At closing, the settlement agent (either the closing attorney or escrow company hired at the outset of the transaction) will record the new deed for the home with the county, pay off your remaining mortgage balance, pay all closing costs and make sure you receive your profit.


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By Steve LaMothe May 14, 2026
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By Steve LaMothe February 16, 2026
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By Steve LaMothe February 9, 2026
Selling a high-value home? Proposition 19 can shield you from a property tax shock on your next purchase. Start planning your transition now. Are you worried that moving to a new home could cost you more in taxes than you expect? I’ve seen it happen a lot in California: people stuck in homes that are way bigger than they need, just because selling and buying somewhere else would spike their property taxes. That’s exactly what Proposition 19 was designed to fix, and understanding it can make a big difference if you’re thinking about moving or planning for retirement. Here’s what you need to know. What is Proposition 19? Prop 19 passed back in 2020, and it deals with transferring your tax basis from the home you currently own to a new home you want to buy. Before this law, if you wanted to sell your home in a high-cost area, you couldn’t take your old tax basis with you. That meant many homeowners were trapped, paying much higher taxes if they moved. Why prop 19 matters. For example, if you bought your home 30 years ago for $200,000 and it’s now worth $1.5 million, your property taxes might only be around $4,000 a year due to California’s limits on annual increases. Buying a new $1 million home could push your taxes up to $12,000 a year, creating a big barrier for older homeowners. Prop 19 solves this by letting you transfer your existing tax basis to a new home, making it easier to downsize and increasing available inventory in the market. " Downsize or relocate without higher taxes thanks to Prop 19. " Who qualifies. To use Prop 19, you generally need to be 55 or older. Exceptions exist for people with disabilities and disabled veterans under 55, but it’s still important to check the rules. Inherited homes, especially those in a trust, have additional considerations, so working with a tax professional is recommended before making any moves. Rules and requirements. There are a few rules to keep in mind. You must buy your new home within two years of selling your old one, so selling and buying at the same time isn’t required. This process isn’t automatic. You need to contact the county assessor and file the proper paperwork. Remember that your tax basis is different from your home’s market value. For example, if your tax basis is $350,000 and your home sells for $1.5 million, the transfer only applies to the $350,000 basis, not the full sale price. Key benefits. One of the best parts of Prop 19 is that you can transfer your tax basis up to three times. It’s not just a one-time opportunity anymore. You can use it to move closer to family or to a location with specialized healthcare, anywhere in California. This is a big change from the old system, which was county by county and didn’t always honor transfers. If you’re thinking about moving in 2026, it’s a good idea to start planning now. On average, it takes three to six months to get a home ready for sale. Taking the time to plan ensures you can take full advantage of Prop 19 and make a move that makes sense financially. Have any questions about moving, or unsure of what steps to take? Don’t hesitate to reach out at (916) 862-5463 or visit homesbyelevate.com . Starting the conversation now can make a big difference when planning your next move.
By Steve LaMothe January 8, 2026
The old rule that auto-rejected lower credit scores is officially gone. Here’s what this quiet but significant change means for your homebuying chances. Can you still qualify for a mortgage if your credit score isn’t perfect? That’s a question more buyers should be asking, because there’s been a quiet change in how mortgages are reviewed. The update came out a few months ago, but surprisingly, it hasn’t been widely talked about or clearly explained. Because of that, many buyers may not realize how this shift could affect them, so I’m sharing it with you. The new mortgage review process. Fannie Mae and Freddie Mac, the two major players that buy most mortgages, quietly changed their underwriting rules. Now, applications with credit scores under 620 can be reviewed and may qualify for a conventional mortgage. Before this, a score below 620 meant an automatic decline with no chance to explain your situation. Even someone with a 585 or 600 score would be shut out immediately. Credit scores don’t always tell the full story. Balances report on different dates, so your score might look lower than it really is, even if you pay responsibly. For example, I use several business credit cards and pay them off at the start of each month, but one card reports later in the month. Even though I’ve paid it down to zero, it can still show a high balance and temporarily lower my score. This change helps people with lower credit scores for reasons that aren’t real risks—like self-employed buyers or those with timing issues—by giving them a chance to have their applications reviewed instead of being automatically declined. " Even if you don’t qualify today, that doesn’t mean it’s the end of the road. " What this means for homeownership. This doesn’t mean unqualified buyers are suddenly getting approved. It simply opens the door to more realistic evaluations. Fewer automatic declines mean more people can be properly reviewed instead of dismissed based on one number. Some people worry this could lead to risky lending, but I don’t see it that way. Underwriting still exists, and lenders are still evaluating risk. This change just removes the hard stop that prevented otherwise responsible buyers from even being considered. If owning a home is something you want someday, the biggest takeaway is this: it’s worth checking to see if you qualify, no matter what your credit score is. Now there’s a much stronger case for at least having the conversation. Even if you don’t qualify today, that doesn’t mean it’s the end of the road. You can put together a plan to work toward it and understand exactly what needs to change to get there. I’m not a lender, and this isn’t lending advice. I’m simply sharing a recent change that I think is important for buyers to know about. If you want to learn more or see how this applies to you, call us at (916) 862-5463 or homesbyelevate.com . Let’s put together a plan to help you get your dream home.
By Steve LaMothe December 9, 2025
Capital gains exclusions let many sellers keep up to $500,000 tax-free, helping protect the equity they built. Most people never talk about the one rule in real estate that can help you keep more money than almost anything else, yet it plays a significant role in how homeowners build real wealth. Capital gains exclusions are simple, legal, and available to almost every homeowner in the country. However, many sellers don't fully understand how they work or why they matter. Here’s everything you need to know about capital gains and how you can use it to your advantage when the time comes to sell your home. What are capital gains? Capital gains are the profit you make when something you bought increases in value, and this gain is not earned through employment or wages. If you buy a home for $100,000 and later sell it for $200,000, the extra $100,000 you receive is considered a capital gain. The government taxes these gains at lower rates than regular income because investing in assets like homes and stocks helps you grow your savings and also supports the economy by keeping money moving. How do capital gains exclusions work for homeowners? The real power shows up when you sell your primary home and qualify for a capital gains exclusion. The IRS allows single homeowners to exclude up to $250,000 in gains from taxes, while married couples can exclude up to $500,000 because each spouse receives a $250,000 allowance. This can have a major impact on how much money you keep when you sell. "Understanding capital gains rules helps sellers protect their equity and avoid paying taxes they may not actually owe." Imagine buying a home for $100,000 and selling it years later for $600,000. Your gain is $500,000, and a married couple in this situation would owe nothing in capital gains taxes. You walk away with the full amount and keep every dollar. It is one of the few ways in America to earn a large profit and pay no taxes on that growth, which is why homeownership is such an effective wealth-building tool. When do taxes apply to capital gains? You only pay taxes on the portion of your gain that exceeds the exclusion. If you sold the same home for $700,000, your gain would be $600,000. A married couple would exclude $500,000 and owe capital gains taxes on the remaining $100,000. These taxes are still lower than ordinary income taxes, but the cost can be high. In California, it is common for sellers to pay between 25% and 35% in combined state and federal taxes on the taxable amount. Without the exclusion, many homeowners would lose a large portion of their equity to taxes. Why does it matter for wealth building in real estate? The capital gains exclusion is one of the most substantial financial benefits tied to homeownership because it allows you to build equity, keep more of your earnings, and use those gains to move into your next home. This advantage does not exist in the stock market, where every gain is taxed. Your primary home is one of the few assets that let you grow your money tax-free when you qualify for the exclusion. This rule applies only to your primary residence and doesn't apply to rental properties. Still, for many homeowners, this is a key path to long-term wealth and financial stability. If you have questions about capital gains or want to understand how this applies to your situation, feel free to reach out at (916) 862-5463 or visit homesbyelevate.com . I'd be happy to help you ensure you understand everything you need to maximize your capital gains.
By Steve LaMothe November 21, 2025
You might be able to afford a larger home or a home in a better neighborhood, but there’s a catch: you’ll pay more interest over time. Are you curious about how a 50-year mortgage could impact your future home-buying plans? While it sounds like a great way to stretch out payments and afford a larger home, it’s important to understand both the benefits and drawbacks before diving in. Let’s break down everything you need to know about this long-term mortgage option and whether it’s a good fit for you in today’s housing market. What is a 50-year mortgage? It’s a loan where you pay off your home over 50 years instead of the usual 30 years. The biggest difference is that the payments are stretched out over a longer period, which can help lower your monthly payments. But here’s the catch: You’ll pay much more in interest over time. Interest is the extra money you pay the bank for borrowing their money. The longer you borrow, the more interest you pay. How this helps you buy a home. One of the main reasons someone might consider a 50-year mortgage is to make homeownership more affordable. If you're struggling to make higher payments on a traditional 30-year mortgage, a 50-year mortgage could lower your monthly costs. This means you might be able to afford a larger home or a home in a better neighborhood. For some people, this can be a way to enter the housing market when they wouldn't have been able to afford it otherwise. "The right choice depends on your personal goals, your ability to pay, and how long you plan to stay in the home." What are the risks? While the lower monthly payments sound good, there are some important risks to consider. First, since the loan is spread out over 50 years, you’ll end up paying a lot more money in interest over the life of the loan. Even though your monthly payment is lower, the total amount you pay to the bank will be much higher than if you took a 30-year mortgage. Also, it's important to remember that most people don’t stay in the same house for 50 years. If you plan to move or sell your home before then, you may not see the full benefit of the lower payments. Who should consider this option? This could be a good option for people who are struggling to afford a home with a traditional loan, but it’s not right for everyone. If you’re planning to stay in one place for a long time and can handle the higher total cost, it could make sense. But if you think you’ll move in the next few years, you might be better off with a traditional 30-year mortgage, where you’ll pay less in interest over time. Is it the right choice for you? Choosing a mortgage is a big decision, and a 50-year mortgage is just one option. It can help make homeownership more affordable in the short term, but it also comes with long-term costs that you should carefully consider. The right choice depends on your personal goals, your ability to pay, and how long you plan to stay in the home. If you're interested in learning more about mortgage options or need help navigating the home-buying process, I can help. Call me today at  (916) 862-5463  or email me at  STEVE@HOMESBYELEVATE.COM  to get started on your journey to homeownership!
By Steve LaMothe November 6, 2025
Rates just dropped, and it’s sparking buyer activity across Sacramento. Find out how to take advantage before the rush. Is now a good time to buy or sell in Sacramento? 2025 is almost over, and it feels like the year just flew by. You might’ve heard lately that the Fed has lowered interest rates. All year, I’ve been calling the market sluggish, and that’s still true. Homes are taking longer to sell, around 50 to 55 days on average. Prices are adjusting too, with average sales down 1% to 2%, meaning some neighborhoods are still seeing values decline. As the holidays approach, I want to share some updates about the Sacramento real estate market. Interest rate trends. Interest rates have dropped a lot since January. Back then, rates were between 7% and 8%, which is very expensive given average Sacramento home prices around $500,000 to $550,000. Now, we’re seeing rates consistently in the fives. On conventional loans, buyers are locking rates around 5.5% to 5.8%, and many are getting 6% or below. Sometimes you might pay a small fee to get under 6%, but almost everyone is well below 6.5%. Rates may continue to drop gradually over the next year, maybe a quarter point every couple of months, but the Fed is being careful not to push prices back up too fast. "The holiday season can be a smart time to buy, with fewer people are looking during this period." Implications for buyers. For buyers, this is great news. Inventory has increased and is almost back to pre-pandemic levels, giving you more choices and less competition. The holiday season can also be a smart time to buy since fewer people are looking during this period, which could mean some great deals. Remember, you can lock rates in the fives now and refinance next year if rates drop further. Implications for sellers. Sellers shouldn’t expect prices to skyrocket immediately, but lower interest rates will bring buyers back into the market. That makes fall or the fourth quarter a potentially good time to sell, with motivated buyers looking for homes at manageable rates. Now, for a little holiday fun, our free pie event is back! From November 19th to 21st, you can come pick up a homemade pie. We’ve been doing this for 10 years, and it’s always a favorite. We’re making 150 pies, but spots are filling fast, so check your email or mailbox to reserve yours. It’s a fun tradition, and we love seeing everyone in person. Whether you’re thinking about buying, selling, or just staying informed, we’re always here to help. Visit our website at HomesByElevate.com for more info. We can’t wait to see you at our pie event and connect before the year wraps up!
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